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Like many luxury brands, Miu Miu's way to promote their products is through social media. |
With 5.7 million followers between Facebook, Instagram, and Twitter, Miu Miu utilizes an online platform for their ads and collections. Every season they garner attention for their unique and quirky collections through ads and fashion week clips. Celebrities like Rowan Blanchard, Elle Fanning, and Lily Collins wear the brand in public, so Miu Miu promotes them. As a result of this promotion, sales increase, as fans of these celebrities buy the same products they wore.
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